Taiwan Brand Office Chairs

Well-known office chair brands in Taiwan mainly include Aurora (AURORA) and brands related to Ergonor Lianyou Chair Industry.

Aurora (AURORA)

Aurora is an office industry brand under the Aurora Group, founded on October 20, 1965, in Taipei City, Taiwan, China. The name 'Aurora' implies 'the rising sun in the East', and its English name symbolizes the dawn. After years of development, Aurora has accumulated rich experience and a good reputation in the office sector. Its product range covers various office furniture, with office chairs being an important part. The design of these chairs focuses on comfort and practicality to meet the needs of users in different office scenarios. With its brand influence and product quality, Aurora holds a certain share in the office furniture market in Taiwan and even globally.

Brands Related to Ergonor Lianyou Chair Industry

• Enjoy Chair (Jinzhuo Computer Chair): This is an ergonomic office chair series designed and developed by Ergonor Lianyou Chair Industry in Taiwan, China, in 2005, targeted at staff chairs and home-use chairs. This product features multiple excellent designs and configurations. It adopts a multi-functional wired control chassis and seven adjustable functions such as headrest tilt adjustment to meet the personalized needs of different users regarding seat angle and comfort. Equipped with a nylon engineering plastic frame, it ensures the sturdiness and durability of the chair. The imported mesh fabric is breathable, preventing users from feeling stuffy even after long-term use. The PU casters make the chair move more smoothly and do not scratch the floor. In addition, this product has passed the BIFMA test and obtained the GREENGUARD environmental certification, ensuring its quality. In 2009, it became the first office chair in China to be endorsed by a celebrity, with Louis Koo as the spokesperson. The product is exported to markets in Europe, the United States, Japan, and South Korea.
• Overall Situation of Lianyou Chair Industry: Lianyou Chair Industry is composed of three enterprises: Taiwan-based Zhuanyou Enterprise, Guangzhou Lianyou, and Zhongshan Baoyou, focusing on the Taiwan region, overseas markets, and the mainland market respectively. After the establishment of Zhongshan Baoyou in 2006, the Ergonor brand was launched. It cooperated with Beijing Dabaoli to expand the domestic market and built a high-end mesh chair production base with a monthly capacity of 25,000 chairs. Its products cover eight series and hold multiple international patent certifications. Tencent and other enterprises have purchased this series in bulk as office chairs, which also reflects the product quality and market recognition from the side.