SIDIZ Office Chair Self-operation
SIDIZ office chairs in China are self-operated and promoted by Zhenxi Furniture Co., Ltd.. Here is a detailed introduction to the self-operation of SIDIZ office chairs:

1. Operational Entity and Background
The self-operation of SIDIZ office chairs in the Chinese market is led by Zhenxi Furniture Co., Ltd. Established in 2012, this company is a joint venture between China's Aurora Group and South Korea's FURSYS Group, with its headquarters located at No. 388 Jiaxin Road, Jiading District, Shanghai. This collaborative background combines local market resources from China with design and manufacturing expertise from South Korea, providing dual support for the promotion of the SIDIZ brand in the Chinese market.
2. Official Sales Channels
- Online Platform: SIDIZ has an official online retail mall in China, accessible at http://www.sidiz.com.cn/. This platform serves as the primary channel for consumers to directly purchase genuine products, obtain product information, and access after-sales services, ensuring the standardization of the shopping process and the reliability of after-sales support.
- Offline Services: Although the distribution of physical stores is not explicitly mentioned, as a self-operated business, Zhenxi Furniture Co., Ltd. may expand its offline sales network through authorized dealers or directly operated stores. Specific details can be confirmed by contacting the official customer service.
3. Customer Service and After-sales Support
Consumers can inquire about product details, order status, or after-sales issues by calling the customer service hotline at 021-69529828. Products purchased through official channels typically come with standard brand after-sales services, including warranty policies and return and exchange procedures. Specific terms and conditions should be based on the official website's announcements.
4. Product Range and Positioning
SIDIZ primarily offers office chairs, children's chairs, multifunctional chairs, and sofas, among other seating products. Its designs integrate ergonomic principles with modern aesthetics, targeting both corporate office settings and home users. Under the self-operation model, the brand can more directly control product quality and supply chain efficiency, ensuring that products meet the positioning requirements of the mid-to-high-end market.
5. Purchase Recommendations
To ensure the acquisition of genuine products and comprehensive services, it is recommended to prioritize purchases through the official online mall or authorized channels. Before making a purchase, visit the official website to learn about product specifications, user reviews, and promotional activities, or verify local dealer information by calling the customer service hotline to avoid potential quality risks associated with non-official channels.




