Computer Office Chair Market
The Chinese computer office chair market exhibits significant characteristics of scale growth, structural upgrading, and diversified competition.
The market size continues to expand with strong growth momentum
In 2025, the market size of high-quality office chairs in China reached 18.73 billion yuan, a year-on-year increase of 6.4%, significantly higher than the 3.2% growth rate of the overall traditional office furniture market. The overall market size of office chairs in China has exceeded 25 billion yuan, with an annual production volume approaching 180 million units and a sustained annual growth rate of over 8%, indicating a high level of industry prosperity. This growth is mainly attributed to the normalization of remote work, the upgrading of corporate office environments, and the increasing importance consumers place on healthy sitting postures.
Product structure is accelerating towards high-end and intelligent evolution
The proportion of mid-to-high-end products has increased significantly. In 2025, products priced between 1,500 and 3,500 yuan accounted for 42.7% of sales volume, an increase of 3.8 percentage points from 2024. Sales of professional ergonomic chairs priced over 5,000 yuan increased by 19.6% year-on-year, reaching 584,000 units. Intelligent adjustment modules have become a key differentiator in competition. In 2025, office chairs equipped with pressure-sensing cushions, electric lumbar supports, AI sitting posture reminders, and other functions accounted for 18.3% of the mid-to-high-end market, a 41.2% increase from 2024, with shipments reaching 215,000 units.
Consumer scenarios and user structures are diversifying
Corporate procurement remains the largest source of demand, accounting for 53.8% in 2025, with IT internet, fintech, and professional service companies averaging a single procurement price of 2,860 yuan. The proportion of individual consumers increased to 46.2%, with an online purchase penetration rate of 89.6%. The combined GMV of JD.com and Tmall platforms reached 8.37 billion yuan, accounting for 62.1% of total retail sales across all channels. Geographically, the Yangtze River Delta, Pearl River Delta, and Beijing-Tianjin-Hebei urban agglomerations contributed 68.4% of the national consumption of high-quality office chairs, with Shanghai, Shenzhen, and Beijing standing out in particular.
The market competition landscape is diversifying, with local brands rising
The market includes international high-end brands such as Herman Miller and Steelcase, domestic giants like Yongyi and Henglin, as well as local innovative brands such as Sihoo and Hbada. In the 2025 professional ergonomic chair market, Herman Miller and Haworth together accounted for 21.1%, while Sihoo and Hbada together accounted for 59.4%, demonstrating the rapid catch-up of local companies in terms of technological iteration and supply chain responsiveness.
